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Hero Motocorp rides into the 2nd quarter with an elevated 'Glamour' quotient

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Tuesday, 20 July 2021 (20:31 IST)
Kolkata: Having sold more than a million motorcycles and scooters in the first quarter (April-June) of FY’22, Hero MotoCorp has commenced the second quarter (July-September) with the launch of the ‘Xtec’ avatar of its popular motorcycle – Glamour.
Representing the evolved tastes and preferences of today’s youth, the Glamour Xtec is a combination of Style, Safety, and Connectivity. Packed with features such as first-in-segment Bluetooth connectivity, Turn-by-Turn Navigation, Integrated USB Charger along with Side-Stand Engine cut off, Bank Angle Sensor and LED headlamp, the new motorcycle is a notch higher than the rest in its segment.
 
Available in exciting new colour options across Hero MotoCorp customer touchpoints in the country, the Glamour Xtec is attractively priced at Rs 78,900 (Drum variant)* and Rs 83,500 (Disc variant)*.
*(Ex-Showroom, Delhi).
 
Malo Le Masson, Head of Strategy and Global Product Planning, Hero MotoCorp, said, “The new Glamour Xtec brings an ‘X’ factor to the segment, with first-in-class features like LED headlamp and Turn-by-Turn Navigation through Bluetooth connectivity. It has the ideal combination of features that appeal to the youth. The Glamour Xtec caters to customers’ aspirations for Technology, Style and Safety at a much more accessible price.”
 
Naveen Chauhan, Head of Sales and Aftersales, Hero MotoCorp, said, “Since its launch in 2005, the Glamour has been a trend-setter. In its Xtec avatar too, Glamour builds on the brand legacy with a host of new features that will redefine the 125cc segment. We are confident that the Glamour Xtec is going to resonate with the youth across the country.”(UNI)

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