Pop icon Badshah is known to wear many hats dexterously– composer, singer, songwriter – and each of his releases is anticipated highly by fans from all across the world. His recent collaboration with Aastha Gill and Jacqueline Fernandez, Paani Paani , released last month on Saregama, has been setting major milestones since its release. Within 24 hours of its release, the Saregama original was trending globally on YouTube and currently trending with over 250 million+ views and still counting.
Since the week of its launch the song has been trending across social media platforms and various short video apps such as Moj, Josh & Triller. The hook step challenge has got the influencers from different spheres to create engaging content on Instagram Reels and dance covers on YouTube. The popularity of the song has reached beyond the Indian shores, as some of the latest milestones seem to suggest. Sample this :
- As per the latest charts officially released by YouTube, the music video of Paani Paani has scored a hattrick by being the No 1 music video globally and in India for three consecutive weeks.
- The song ranks as No 3 in globally and No 2 in India, as per the latest YouTube charts
- It entered the Billboard Global 200 charts last week
- It also found a place in the Top 100 Billboard Global Excluding US charts
Talking about the success of the song, Badshah shares, 'I am extremely excited to see this phenomenal performance of Paani Paani. It's ruling the domestic charts and breaking new charts globally every. I think it's a great moment for the Indian Music Scene for a non-film Single to break on to the Billboard Global Charts. I am waiting to see how far ahead this goes and pray that Paani Paani becomes one of the first few statements of Indian domination of the World Music Scene.'
Having collaborated with Badshah on many blockbusters earlier, Astha shared "Both Badshah bhai and I have been extremely humbled by the love Paani Paani is receiving from all over. We got a chance to perform the song Live for the very first time in front of a group of people recently, and the response was unbelievable. They knew the words, they knew the steps, they hummed the music drop, all of it. I dream of the day Indian Songs will top Global charts, Paani Paani seems to be on a strong performance track and I can't wait for it to hit the highest position it can."
