Ekta Kapoor is one of the pioneers when it comes to content, from soap-operas, to reality shows to films. Ekta had recently got listed among Fortune India’s 50 most powerful women in business, she has always made her captivating presence felt. The Indian audiences have enjoyed every bit of content presented by ALTBalaji, with the dynamics of content streaming changing.
Adding another feather in her cap, Ekta Kapoor recently featured in a leading magazine as Most Important People in Global Media. A name that strikes a strong resemblance with daily soaps and she has kept the audiences hooked to the screens with intriguing and gripping content.
Ekta took to her social media to expressed gratuitous she felt on this recognition. She shared, “An absolute honor to be on 2020s’ Annual Edition of Variety500 - Most Important People in Global Media. Thank you for all the love and support I have got from my viewers and fans. JAI BALAJI JAI MATA DI”
In the past year, she has created almost 800 hours of TV and released three big-ticket film, from Mentalhood, Code M, Bicchoo Ka Khel, Mumbhai to many more, each show has set a benchmark in varied genres. ALTBalaji shows like Bicchoo Ka Khel and Dark7white have also been recognized for such diverse content and viral viewership.
Ekta always banks on new and fresh talents, giving them an opportunity to make a space in the industry. She is touted as Content Czarina for many years now, marking a new wave for TV shows initially, to films and now web shows she has been on her ‘A’ game always.
Hailing the content czarina and rightly so, she deserves all this and much more. Being consistent in giving audiences stories to love and binge. Unconventional storyline, tight script and direction is worth a witness!