The festivals of Bhai Dooj, Chitragupta Puja and Yam Dwitiya are celebrated on the Dwitiya Tithi (second lunar day) of Shukla Paksha in the Kartik month of the Hindu calendar.. In 2025, the festival will be observed on Thursday, October 23, 2025, according to the Udaya Tithi (sunrise-based date). It is considered most auspicious to celebrate Bhai Dooj during midday (Madhyahna Kala). Performing the rituals during Abhijit Muhurat adds further significance.
Auspicious Time for Bhai Dooj Tilak (October 23, 2025)
Dwitiya Tithi Begins: October 22, 2025 – 8:16 PM
Dwitiya Tithi Ends: October 23, 2025 – 10:46 PM
Shubh Muhurat for Tilak & Rituals:
Aparahna Muhurat: 1:13 PM – 3:28 PM
Abhijit Muhurat: 11:43 AM – 12:28 PM
Vijay Muhurat: 1:58 PM – 2:43 PM
All three time slots are considered auspicious for performing the tilak ceremony.
How Bhai Dooj Is Celebrated
1. Sisters prepare a small wooden or rice platform and apply tilak on their brothers’ foreheads.
2. The brother should face north or northwest, while the sister should face northeast or east during the ritual.
3. Before applying the tilak, sisters place a coconut, flowers, paan, supari, and money in the brother’s hand and then tie a sacred thread (mauli) on his wrist.
4. Sisters should serve food to their brothers after the tilak ceremony.
5. Only sattvik food should be prepared—preferably including kheer and other sweets. Avoid any non-vegetarian or tamasic foods.
6. The day should be filled with love and harmony; avoid disputes or discussing old family issues.
7. Traditionally, sisters give gifts to their brothers, though both can exchange presents as a gesture of affection.
8. Avoid wearing black. Opt for bright and auspicious colors like yellow, red, pink, or green.
9. Sisters should offer paan to their brothers for blessings of long life and good fortune.
10. sIt is considered highly auspicious for brothers and sisters to take a holy dip in the Yamuna River on this day.
Significance of Bhai Dooj
Bhai Dooj symbolizes the bond of love and protection between brothers and sisters. According to mythology, on this day, Lord Yamraj visited his sister Yamuna, who welcomed him with love and respect, applied tilak on his forehead, and offered him food. Pleased with her affection, Yamraj declared that any brother who receives tilak and food from his sister on this day will be blessed with long life and prosperity.
Disclaimer: The content provided here is based on beliefs and information only. Always consult a concerned expert.